It is imperative that these sorts of privileged adventures have a social responsibility program that gives back to the local communities in which they take place. At the same time we wish to not perpetuate the "give me" culture. Choosing to rather facilitate a "hand up" than a "hand out". With a significant portion of the monies raised during the event, we aim to support a charity that we feel does this and will benefit the community:
- EQ Trust implements emotional intelligence courses for school children throughout South Africa. Developed by Andrea Kellerman of EQ-Advantedge, this program and charitable trust equips under priveleged children to have a better future. Through these, the young minds of our future are given life skills to complement their education.